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What is your most profitable day of the week?
What is the primary method you rely on to attract new customers?
Do you have a separate mobile website for smart phone users who access your bar or restaurant online?
How often do you have supervisors or managers conduct pre-shift meetings before a new shift takes the floor?
Do you offer free wifi in your bar or restaurant?
Do you require your servers and/or bartenders to utilize suggestive selling to upsell your customers?
Where could your bar improve attracting more customers on your slower nights?
Have you fired an employee for stealing within the past 6 months?
What percentage of your business is group business (groups of 6 or more persons)?
Who trains your employees?
How many hours do you spend marketing your bar each week?
How often are you running drink specials this year in order to drive sales?
What percentage of your customers would you estimate are regular customers - those that frequent your bar at least once a week?
Have you considered using Groupon, LivingSocial, Restaurant.com, or similar for deep discount offers to drive traffic?
How many employees work in your establishment?
Which online source is most effective in driving traffic to your bar?
Does your bar have an employee training program?
What one area does your bar need to improve the most in 2010?
Do you engage in any type of in house or external promotions to attract groups to your bar?
How is your sales revenue trending for the year versus last year?
Which social media do you use for your bar?
What is your experience with text messaging marketing for your bar?
Who trains your bar staff?
What menu item are you trying to sell more of in your bar?
How do you find your employees?
What is your most effective form of advertising?
What is the most pressing challenge you are experiencing in your bar or nightclub?
Last Call Bar Blog
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