Get Your Bar Ranked High in the Free . . .
Get Your Bar Ranked High in the Free Local Search Listings on Google, Bing, and Yahoo
Need More Customers? Give Them MORE Ways to Find Your Business
Potential customers are searching online for bars and restaurants in your area. Are they finding YOU, or are they finding your competitors?
Bars and restaurants need to be readily found in as many of the places where people are searching as possible, with all the information that a potential customer may want.
Being ranked high in the free local search listings on Google, Bing, and Yahoo is no longer optional for bars and restaurants - it's essential for your business survival.
How to Get the Edge on Your Competition Now Using Local Web Search
With the explosive growth of smart phones, having your bar or restaurant showing up in the free local search has become more critical than ever in successfully marketing your business.
Being ranked high in the the free local search listings on Google, Bing, and Yahoo is no longer optional for bars and restaurants - it's essential for your business survival.
Local search = what? + where?
People searching online for some thing in some place
This is known as searching with local intent.
Almost 100% of searches for bars and restaurants made on Google, Bing, and Yahoo are local in nature.
When we talk about local search, we're essentially talking about marketing your local business online through web search.
Local search = seeking information online with the intention of making a transaction offline.
- sportsbar near Tampa airport (bar near a landmark)
- Mexican restaurant (type of restaurant)
- wine bars New Orleans (type of bar plus city)
- Irish pub
Example of a Local Search Result From a Desktop Computer
Local search means creating and improving a local search page for your bar or restaurant so that it will rank highly in the FREE local search results to help potential customers find your business.
The higher your business ranks in the free local search listings, the more times your website is found, which means the more customers you'll have.
When potential customers search from their desktop computers, laptops, tablets, mobile phones, and in car navigation systems the search engine identifies where they are located by either identifying their computer IP address or using their devices' GPS locater and then pinpoints their city and location.
Example of a Mobile Local Search Result From a Smart Phone
Businesses whose local search listings are properly set up and include the key local search ranking criteria will show higher in the search results.
Once the location is established by the search engine, the search engine results will show what it determines as the most relevant local search listings that meet the criteria of the search.
Businesses whose free local search listings are properly set up and include the key local search ranking criteria will show higher in the search results.
Those businesses whose local search listings are missing key ranking factors or set up incorrectly will not
be found when potential customers search online locally.
You can't control how potential customers search and the terms they use to search online.
However, you can control if your local search listing has been properly set up in a way the search engines like so that your free local search listing is one of the first businesses found when a customer performs an online search.
Let's look at some key numbers:
The Landscape of Local Search
If you're not in the top 3, your business is rarely found online and searchers won't be going to your website. This means they probably aren't going to do business with you.
- Almost 100% of searches for bars and restaurants made on Google, Bing, and Yahoo are local in nature
- Over 1 billion local searches performed every month (and growing by over 50% yearly)
- 80% of people first search online before making a purchase
According to numerous studies:
- #1 ranked site gets 41% of the clicks
- #2 ranked site gets 12% of the clicks
- #3 ranked site gets 8.5% of the clicks
- Rest of the sites get the rest of the clicks
Where is your bar or restaurant ranking at the moment? Are you satisfied with this ranking, or do you want to improve it?
What Does This Mean?
If you're not in the top 3, your business is rarely found online and searchers won't be going to your website.
This means they probably aren't going to do business with you.
How Do Consumers Use Local Search?
- 66% typically find what they need when searching on the Web, though 39% have trouble finding specific businesses when they are not adequately represented on the Web
- 92% of Internet users have researched a product or service online, then purchased offline from a business at least once
- 82% say search engines are among the many tools they use to find local businesses
- With local search, people research online, and then buy offline
Is Your Bar or Restaurant Hard to Find on Local Search Listings?
A poor local search ranking means missed sales and missed money.
The higher your business ranks in the free local search listings, the more times your website is found, which means the more customers you will have.
Your potential customers are going to your competitors and spending their money with them if your website and local search listing cannot be found when they search for your type of establishment online.
Can't I Just Claim My Listing Myself and Be Good To Go?
If your bar or restaurant is showing up on the first page of Google, Bing, and Yahoo in the free local search listings, congratulations! You're getting potential customers to go to your website and to your establishment.
However, for most bars and restaurants, this is not the case. Just by claiming your free listing does not mean you will rank high on the first page of the free local search listings, or even on the first page.
There are specific ranking factors that each search engine looks for when deciding which local search listings will rank higher. If your listing is missing these or is done incorrectly, your listing simply won't rank high and won't be found.
Unless you make it your business to acquire the specialized knowledge on the many factors that make a local search listing rank higher than another local search listing and to monitor when the search engines change their ranking factors, you're playing a game you can't win because you don't know the rules of the game.
Get Expert Assistance Now in Getting High Local Search Rankings
If you're not showing up on the first page of local search, you need help fast.
We are experts in getting local businesses ranked highly in the free local search listings on Google, Bing, and Yahoo.
We are experts in getting local businesses ranked highly in the free local search listings on Google, Bing, and Yahoo local search.
We make it our business to stay current on what the very latest ranking factors are for local search and employ this specialized knowledge to help your free local search listing rank as high as possible.
We can help you get your local search page correctly set up the way the search engines like so that you have a better chance of coming up high in the search engine results.
Here's what we'll do to help your local search listing rank higher:
- perform a detailed analysis of your current free local search listing and determine why your listing is not ranking higher
- apply our specialized ranking knowledge to your current listing and make required changes and updates to your local search listing so that it is in line with the very latest local search industry best practices
- provide you with very specific text (usually just a few additions) that needs to be added to your existing content on your bar's website so that your local search listing has a better likelihood of ranking higher
Make the Commitment Now to Improve Your Local Search Ranking
Make the commitment NOW to getting your bar or restaurant found online when customers search locally for your type of establishment.
Let local search work for you and drive new customers to your business.
This one-time investment in getting your bar or restaurant properly optimized for the free local search listings can pay off big in free search engine listings for years to come and will cost far less than running a paid ad campaign on Google, Bing, and Yahoo.
Just select your plan below and we'll get to work on helping you get more customers.
Select Your Plan to Target New Customers For Your Bar or Restaurant
Local Search Optimization for Google, Bing, and Yahoo - $599
(Google, Bing, and Yahoo account for 97% of all internet searches in the USA)
Click here to order.
Local Search Optimization for Google only - $499
(Google accounts for 66% of all internet searches in the USA)
Click here to order.
Once you place your order, we will follow up with you via email within 24 - 48 hours to identify the major keywords and search terms you want your local search page to rank for.
Once we have received from you the local search terms you want to rank for, we will immediately begin working on your local search plan.
While you may notice some improved results within a matter of weeks, please be aware that it usually takes up to three months before you start seeing positive changes in your local search rankings, as it takes time for the optimization to work its way through the internet universe.
We cannot and do not promise that your local search listing will rank on the first page. However, what we do promise is that your bar or restaurant's local search listing will have the very latest industry best practices applied to it.